Our competitive advantage


Our competitive edge is largely driven by our studio’s trial-tested “in-house” sourcing, screening and development processes developed over 30 years.

We focus on testing distribution, unit economics, and scalability, as early as possible which enables us to minimize waste and quickly kill flawed business ideas that otherwise might have consumed millions of dollars and years of the lives of talented employees. It also means accelerated scaling since "playbooks" built for one company can be applied to another.

Our
proven processes

01

Ideate

Source good ideas. Develop a thesis, business and value props.

02

Validate

Define customer assumptions. Perform market opportunity diligence.

03

Create

Design and "storyboard" the app flow. Build the app. Perform customer validation, testing interest and messaging.

04

Launch

Run multiple pilot/beta tests. Iterate quickly to polish MVP. Launch the product. Begin marketing campaigns. Test social ads.

05

Scale

Establish a solid Customer Acquisition Cost (CAC). Raise growth capital. Hire external team and spin-out company.

Our offices

San Antonio

Address

19240 Redland Road
San Antonio, TX 78259

Greenwich

Address

500 W Putnam Ave
Suite 405
Greenwich, CT 06830